Southall shop prosecuted for illegal street trading

A general store on Southall Broadway has been ordered to pay more than £1,000 for ignoring Ealing Council’s warnings about selling goods outside without a licence.

VVN & Sons, 217 The Broadway

Despite not owning the land outside of 217 The Broadway, which is maintained by Ealing Council, VVN & Sons Ltd illegally displayed goods for sale outside of the store.

The company owners were repeatedly told they needed a street trading licence and were given every opportunity to apply for one. No application was received and VVN & Sons Ltd was served with a £90 fixed penalty notice which they paid.

Follow up inspections by Ealing Council envirocrime prevention officers found the store was continuing to break the rules by displaying goods outside on the pavement. Further evidence was gathered and the company was summonsed to court and found guilty of offences of unlicenced street trading.

VVN & Sons Ltd was sentenced in absence at Ealing Magistrates’ Court on 4 September and ordered to pay a total of £1,006.17 – a £500 fine, £486.17 in costs and a victim surcharge of £20.

Councillor Bassam Mahfouz, cabinet member for transport and environment, said: “Illegal street trading is not tolerated in Ealing. We are working hard to transform Southall and its shopping district by making major improvements to The Broadway and this prosecution should serve as a timely reminder that we are actively enforcing these rules.

“The owners of this store received comprehensive information on the conditions of their licence, but chose to ignore the rules, blocking the pavement for pedestrians and providing unfair competition to legitimate traders and businesses.”

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